INDULGE ALL YOUR SENSES WITH THE LATEST CHOCOLATE TASTE SENSATION FROM LINDT EXCELLENCE
Discover a new world where all your senses are brought to life at the same time, a world where a bite of chocolate evokes a feeling of pure indulgence. Lindt Excellence Chilli, the latest edition to the Excellence range, is an exceptional and entirely new taste experience, fusing the finest dark chocolate with a slow release of aromatic chilli.
The delicately thin profile of Excellence enlivens your senses by enhancing the smooth melting sensation of this elegantly rich and refined chocolate, enabling the intense melody of flavours to excite your palate.
Lindt Excellence Chilli guarantees to pander to all of your five senses from the moment you unwrap the bar. Your first impression is of the smooth texture of the chocolate and with its lustrous dark appearance and deep inviting scent it will capture your senses even before the chocolate meets your lips.
The touch is that of pure silk and only adds to your whetted appetite. As you hold the chocolate to your ear pay attention to the noise it makes - the high-quality of Excellence chocolate ensures it breaks with a clean crisp. Finally, as you place a square inside your mouth and the chocolate starts to melt, note how the rich aromatic flavour of the chilli begins to emerge. The hedonistic fusion of pure dark chocolate with passionate, volatile chilli results in an elegant but explosive taste experience.
From the very beginning chocolate was considered divine. The Mayans believed the pods of the cacao tree were an offering from the gods to man, and when Linnaeus, the Swedish botanist, gave it a formal classification in the 18th century he called it theobroma cacao, meaning "drink of the gods" from the Greek theos (god) and broma (beverage). The Aztecs discovered adding chilli with drinking chocolate to celebrate festivals as it was seen as a treat to be nurtured and enjoyed at specials occasions. Chocolate has always been a paradoxical substance: associated with temptation and temperance, romance and solitary pleasure.
Lindt is steeped in history and its passion for chocolate has made Excellence one of the most successful premium brands on the market. The launch of Excellence Chilli is a credit to the creativity and innovation that Lindt’s Master Chocolatiers put into developing new recipes that tantalise even the most refined of taste buds.
Lindt Excellence is chocolate in its purest form, containing only the finest cocoa beans and the most carefully selected ingredients. The thin profile of an Excellence tablet allows the chocolate to melt on the palate, further enhancing the taste experience of a truly outstanding chocolate.
Seductively inviting yet tantalising to the senses, Excellence Chilli 100g promises an unparalleled tasting experience. This is the latest addition to the Lindt Excellence collection and if you love Chilli why not try one of the other exquisite varieties from the range; Mint Intense, Coffee Intense and Orange Intense in dark chocolate, as well as Extra Creamy and Crunchy Caramel in milk chocolate. Lindt Excellence is of course also available in a pure dark chocolate form with 70%, 85% and 99% cocoa content. RRP £1.39.
For more information or product images, please contact
Sasha Mattus or Estelle Boon at Publicasity on 020 7632 2400 or lindt@publicasity.co.uk
